How to Sell And Promote eBooks: 10 Places to Sell Your eBooks

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11 Best Digital Products to Sell

How to Sell And Promote eBooks: If you’ve authored an eBook and want to sell it online, you may be wondering which platforms are the best choices. Several websites allow you to sell your eBooks directly to your audience, eliminating the need for a publisher or middleman.

In this article, we’ll explore the top 10 platforms for selling eBooks online and share effective eBook marketing strategies.

How to Sell And Promote eBooks: 10 Places to Sell Your eBooks

1. Gumroad

Gumroad stands out as one of the most popular platforms for selling digital products, including eBooks. With Gumroad, you can create a dedicated landing page for your eBook, set your desired price, and accept payments through credit cards or PayPal.

Additionally, you can offer discounts, coupons, bundles, and upsells to your customers. Gumroad’s fees include a 3.5% + $0.30 charge per sale, along with a monthly fee of either $10 for the basic plan or $29 for the premium plan.

2. Razorpay

Razorpay is an Indian payment gateway that facilitates eBook sales both in India and internationally. This platform supports various currencies, payment methods, and languages. You can create a customized checkout page for your eBook or opt for one of their ready-made templates. Razorpay applies a 2% + GST fee per transaction, along with an annual maintenance fee of $25.

3. Instamojo

Instamojo, another Indian platform, allows you to sell your eBooks online. Instamojo enables you to create a dedicated storefront for your eBook, complete with a description, cover image, preview, and testimonials. You also have the option to provide discounts, coupons, referrals, and affiliate programs to your customers. Instamojo charges a 2% + Rs. 3 fee per transaction, along with a one-time setup fee of Rs. 500.

4. Amazon Kindle

Amazon Kindle is the go-to platform for selling eBooks online, especially if you aim to reach a global audience. You can publish your eBook on the Kindle Store, which provides access to millions of potential readers.

Additionally, you can participate in the Kindle Unlimited program, where you earn royalties based on pages read by subscribers. Amazon Kindle pays up to 70% of the list price for each sale, varying by country and price range.

5. Payhip

Payhip offers a fee-free platform for selling your eBooks online. With Payhip, you can create a dedicated landing page for your eBook, complete with a description, cover image, preview, and social proof. The platform also supports discounts, coupons, bundles, memberships, and subscriptions. Payhip securely processes payments through PayPal and Stripe, with no additional charges beyond the standard fees imposed by PayPal or Stripe.

6. Cashfree

Cashfree, another Indian payment gateway, enables eBook sales in India and abroad. This platform supports multiple currencies, payment methods, and languages. You can tailor a checkout page for your eBook or choose from existing templates. Cashfree applies a 1.75% + GST fee per transaction.

7. CCAvenue

CCAvenue, one of India’s oldest and largest payment gateways, supports eBook sales in India and abroad. The platform offers multi-currency support, various payment methods, and multiple languages. You can create a customized checkout page or utilize their pre-designed templates. CCAvenue charges a 2% + GST fee per domestic transaction and a 3% + GST fee per international transaction.

8. E-junkie

E-junkie provides a low-cost platform for selling eBooks online. You can create a “buy now” button for your eBook and embed it on your website or blog.

Additionally, E-junkie supports discounts, coupons, bundles, and affiliate programs. Secure payment processing is facilitated through PayPal, Stripe, Authorize.net, Braintree, and other gateways. E-junkie’s fees vary based on the number of products, starting at $5 per month for up to 10 products.

9. Sellfy

Sellfy offers a fee-free platform for selling your eBooks online. With Sellfy, you can create a dedicated storefront featuring a description, cover image, preview, and social proof for your eBook.

The platform also supports discounts, coupons, upsells, and subscriptions. Payment processing is handled securely through PayPal and Stripe, with no additional fees apart from the standard PayPal or Stripe charges.

10. SendOwl

SendOwl provides a low-cost platform for selling eBooks online. You can create a “buy now” button for your eBook and embed it on your website or blog.

Additionally, SendOwl supports discounts, coupons, bundles, memberships, and subscriptions. Payment processing is secure through PayPal, Stripe, Apple Pay, and other gateways. SendOwl’s fees start at $9 per month for up to 10 products.

11 Best Digital Products to Sell

Effective eBook Marketing Strategies

Now that you’re familiar with the top eBook selling platforms, here are some effective strategies for marketing your eBook:

1. Utilize Your Blog

Leverage your blog to establish yourself as an authority in your eBook’s niche. Write blog posts related to your eBook, including a call-to-action at the end that directs readers to your eBook landing page or buy now button. Consider creating a lead magnet to capture email addresses and employ email marketing to nurture leads into buyers.

2. Harness Your Email List

Leverage your email list to connect with potential and existing customers. Send emails announcing your eBook’s launch, offer discounts or coupons, share testimonials, provide valuable insights, and highlight your eBook’s benefits and value. Segment your list for personalized, targeted messaging.

3. Leverage Social Media (Including YouTube!)

Harness the power of social media platforms such as Facebook, Twitter, Instagram, LinkedIn, Pinterest, and YouTube to engage your target audience. Share excerpts from your eBook, create graphics or videos highlighting key points, run contests or giveaways, and join relevant online communities.

4. Consider Paid Advertising

Allocate a budget for paid advertising on platforms like Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, Twitter Ads, Pinterest Ads, or YouTube Ads. Craft campaigns targeting your ideal customers based on keywords, demographics, interests, or behavior. Use various ad formats to drive traffic to your eBook landing page and consider remarketing to reach previous visitors.

5. Utilize Q&A Sites

Participate in question-and-answer sites like Quora to showcase your expertise on related topics. Answer questions, provide valuable information, and include links to your eBook landing page or buy now button in your responses or profile bio. Similar sites like Reddit, Medium, or Stack Exchange can also be valuable platforms for promotion.

With these platforms and marketing strategies in mind, you can effectively sell your eBooks online and reach a wide and engaged audience.

Conclusion

With these platforms and marketing strategies in mind, you can effectively sell your eBooks online and reach a wide and engaged audience.

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